Flashpoint couldn't be better timed–or, given America's perilous economic circumstances, better named. With legions of corporate refugees suddenly contemplating self-employment – by default if not by design – this enormously practical, step-by-step guide to launching and building a business should turn into a must-read. Beyond all the baseline issues related to financing, market research, accounting, marketing and the like, the book helps the would-be new entrepreneur address an even more fundamental question: Do I have the right stuff to do this at all?